Working In The Consumer Goods Industry

By Louise Adams


The FMCG industry covers lots of different products, some food related others not. Typically FMCG are bought as a result of advertising and promoting by the manufacturer. Goods like this are often bought with little or no real thought from the consumer. The goods are usually sold in supermarkets, convenience stores and other shops. Manufacturers often spend time exploring new ways in which to sell their goods and products. On a daily basis FMCG's are used by everybody in the Western world.


FMCG businesses are built on their brand names being recognized and sold in as many places as possible. The supply chain of consumer goods includes suppliers, manufacturers, logistical companies, warehouses, distributers, wholesales and many more. Careful marketing including advertising, promotional offers, free trials and television and internet marketing campaigns are required in order to run a successful consumer goods business.

Product marketing is imperative therefore it is essential that FMCG companies have good marketing staff. Whether you have years of experience or are just starting out in the industry, there will be an area for you to work in. There are also many. Many different brands and companies to work with.

Whatever your situation when it comes to entering employment in this industry you are more likely to succeed if you work with an industry specific recruitment agency. A recruitment executive can benefit you in lots of ways including the following:- Getting your CV noticed, selling your best qualities and having access to jobs which you may not normally even know are available.

Axis Search is an FMCG specific recruitment agency that can help you with your job search today. Whether you are a recent graduate or have lots of industry experience Axis will be able to assist you in your search. Contact Axis today to begin the next step of your career.




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